Expected Results

If you're just starting your business and you work with us, you can expect to learn exactly what marketing is - and isn't - and how very necessary it is for your new business.

If you've been in business a while and you work with us, you can expect us to ask specific questions about how you've allocated time, energy, and money to marketing efforts in the past - and what the results have been. Then you can expect us to listen to your answers before we make any proposals.

If your business is between struggling and successful and you work with us, you can expect us to ask serious questions about where you want your business to go and what you're willing to do to get there. Then you can expect us to listen to your answers before we make suggestions.

If you've tried without success to market yourself and you work with us, you can expect us to help you understand how marketing your business is simple, but not easy. We'll tell you it requires a certain amount of professional expertise and ability to make marketing work for you.

Regardless of how well your business is doing, if you work with us, you can expect to see more and better business - in proportion, of course, to the effort and resources you're willing to invest. And you can expect to make more money.

Guiding Principles

Marketing is everything you do to gain and retain customers, clients, patients, students - anyone who gives you money for your products and services. Because of the significance of marketing to the success of the business, we work very closely with our clients to ensure that marketing efforts and marketing dollars reap the maximum reward.

Marketing is differentiation. Because there are many choices and prospective customers or clients can take their business elsewhere, we put in maximum effort to guarantee that your marketing campaign will ensure your prospects will choose you.

Marketing is chemistry. People do business with people they know, like, and trust. We first establish rapport with our clients - then we do everything possible to ensure that they build that same relationship with their customers and clients.

Approach to Client Projects

We believe it's important to ask the right questions. We believe listening skills are crucial to the process of solving problems and overcoming challenges.

We believe in putting everything of significance in writing. We don't sell goods we can't deliver. We know that one size does not fit all. We're never too busy to take your call or answer your message. We always meet agreed deadlines.

We realize, "We are the consultants, and you are the client. Therefore, we make suggestions, and you make decisions."

Differentiation

Marketing is essential to the success of a business. What differentiates us from the competition is that we don't take any aspect of the marketing process for granted. In addition, years of experience in business and as adjunct entrepreneur to clients and others give us a unique perspective on the issues facing our clients.

Where Do You Go From Here…?

You now have a better idea about the results you can expect by working with us, as well as our philosophy and approach
to working with clients. Click here to learn more about our Services and Programs.